I’m going to dive in with an idea about how to make money from a little local neighborhood cafeteria. Two ways to make money from food. One if your in the US and one if your abroad.
78% of millennials say they would rather spend money on an experience, such as a restaurant or other activity, compared to purchasing an item from a store.
A whopping 45% of diners go out to eat multiple times a week, with another 20% going out to eat once a week.
So I talked about it in the tea article,
but small neighborhood places, in the right city, the right neighborhood, that have a good atmosphere and great products, people love. They make it part of their routine to go. When you do it right, it’s simple and you have your tribe.
Do you remember the cafeteria at school, you come around with your tray and get whatever they’re serving and pass on what you don’t want.
This is a high quality version of that.
So how do you do it?
After I thought of this idea I saw something similar and it was like a foodshare or dinner coop essentially. It charged a certain amount per season, you can go and have dinner every night, they published the menu in advance and they have options for allergies.
When we don’t have time to cook, the last resort is fast food. But what if when you don’t have time to cook the option is someone else making something that you’re likely to make.
That’s what I call the Casserole Cafeteria.
A small restaurant style place to go that serves American home food, casseroles, stews, ethnic dishes, but they publish the daily menu a month in advance. You have the option of a subscription to the nightly dinner or just stopping in and eating. The setup is cafeteria style, you take your tray, go up once, choose what you want, eat and then leave, it’s not a buffet.
I thought about this idea, because it would be great to have in cities abroad where there were large transplants of Americans. It would be nice to have a thanksgiving dinner available on the holiday or tacos when you’re living in Tbilisi or spaghetti, meatball and garlic bread when you’re in Thailand.
You could even take the best recipes from some of the most common restaurants in the states, plus the things everyone’s mom makes and serve it up to home sick expats.
However you go about this it’s important to remember to have quality food, reduce waste, build a social media presence so people can see what they’re getting and if others enjoy it as well as correct pricing.
So if you’re interested in this idea, and want the full plan including logo and branding, resources, audience targets as always download the plan and connect with me on Instagram to see how others have carved out for themselves an opportunity to make money.
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